Thursday, September 27, 2018

My first post in marketing class


Marketing class
About me week 1


1. I am a business major so I needed this classes to graduate. I will also use this at my work. It would be great to have enough marketing skills to help other people in the business. So I am going to enjoy this class.

2. I am a business major and working towards AS in business and then I want to go to OSU and get a degree in supply chain logistics.

3. I want to learn how to take new products and get it to sell. I want to learn more about the marketing world, I have been curious about the marketing since I started classes here at LBCC.

4  I enjoy hiking and treasure hunting with metal detectors. I work in the metal detecting industry, so I have access to many different types of metal detectors. I have been able to gold prospect and even travel to the East Coast to civil war hunt. I enjoy finding items people have lost many years ago.






Todd's marketing blog assignment





McDonald's is finally doing the right thing! Removing artificial ingredients from hamburgers, well most of it anyway!



This article is of interest to me. One of the places I have eaten at when I am on the go or just in a hurry is Mc Donald’s.  They may not have the world’s best burgers but hey, when you are traveling and just need food, you can count on them. McDonald's is the place.

We have known for many years now that their burgers contained artificial colors and flavors ingredients but now Mc Donald’s is making some great changes. They have announced they are going to use fresh beef. This includes for its Quarter pounders and signature Craft burgers. This may not be every item they sell, but at least it’s a start. Today McDonald's has 14,000 US restaurants so getting enough fresh beef may be a challenge for some of the independent franchises.

So, I must ask why is McDonald's making the changes? I believe their competitors have been promoting their fresh line of beef for some time now. I have seen several Wendy’s commercials promoting their fresh food. People are starting to notice and maybe sales have slumped because of it. Hopefully, someday they can get to the point where everything is made fresh.

Some of the setbacks to going fresh is higher prices. The consumer most likely will have to pay for freshness. I say bring it on. I don’t mind paying a little more. Look at all the marketing ideas their marketing department could come up with.

“FRESH is BETTER!!!! Only at McDonald's”
“Can’t beat the quality at McDonald's or maybe a “Just Fresh Beef” campaign!

In my opinion, with all the children who eat their food every day, they can’t go wrong taking out the artificial colors and flavors. Wanting the company to make meals healthier is always better. They just need to work towards great quality food. I learned from this article that doing the right things makes a difference both in health and in business.

 If I was an executive or manager at McDonald's I would push for a quality product. Keeping the customer happy and healthy is the right thing to do.